Today I got a phone call from a local customer. This person has purchased medicine from me in the past (though very infrequently). She knows me and what I do. She was looking for a hard-to-find plant medicine for an issue she is dealing with and asked if I had any prepared. I told her that I did, that it was very high quality and stronger than a regular strength tincture (it was a soxhlet extract), so she would need far less for each dose. She asked the price and I told her $15 for a one-ounce bottle. She immediately told me that it was too expensive. I told her that it is more than I charge for a regular tincture, and again explained that she would need less per dose and so the bottle would last her roughly 3 times as long. She did not buy from me. It’s OK. Maybe she will find it elsewhere for cheaper. That is not to say that I don’t give discounts or even gifts on occasion. But here is the thing… This is my work. This is my job. It has expenses, labor, education, plus my heart and soul poured into it. I’m proud of what I do, and I love this work too. (Is it OK to charge money for doing something you love? Hell yeah! I wish everyone could love what they do and thrive doing it too.)
9 Comments
Donna Ellingsen
7/5/2021 02:04:27 pm
Lovely article! Right on the money. Happy to hear you are thriving and doing well. And this reminded me that I am looking for Pine needle extract oil. Do you have any on hand? Thanks, April.
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April Coburn
7/5/2021 02:12:19 pm
Hi Donna! Thanks for that comment. I do not make essential oils to sell. I just don't have the operation to be able to produce enough oil.
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Donna Ellingsen
7/5/2021 02:25:36 pm
Thanks for the prompt reply, April. I've been pretty busy, but your email reminded me that I should get on your website and check out the offerings. Soon, I hope! Be blessed.
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Gina Hamlin
7/5/2021 02:37:11 pm
Your work is a powerful thing you take what nature has provided and turned it into very good useful medicine. You are a healer a difficult and arduous vocation. There is away more to learn and lots of labor. I cheek you on and thank you from the bottom of my heart!
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Mary Himmer
7/5/2021 02:55:59 pm
April, this is a reminder to us all to value our won worth even if what we provide others is not a paid service. Thank you for sharing your thoughts about what happened. We can all likely identify in some way or other. I know I certainly do.
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Janice
7/6/2021 12:30:29 am
April, you are highly skilled, dedicated to your chosen work and kind to everyone. I've seen what goes into making medicine and can say with confidence that your prices are more than fair for the quality products you make. If people realized how much time and effort it takes to make 1 or 2 oz. of a salve or percolation, they might not be so quick to dismiss hand made products as 'too expensive'. Keep doing what you do!
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April Coburn
7/6/2021 08:48:00 am
Thank you for all your kind words. I love making medicine, and know that so many others value it as well. I am blessed to have found my path.
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Carin M Bonifacino
7/6/2021 08:51:02 am
This is so well said, April. I can totally relate!! As a former cut flower grower (from way back when) to now being a minister and officiating services. I used to practically give my flowers away because my prices were so low. I didn't know their value or the value of my work. But I have a completely different perspective now and can confidently charge for my time and expertise. It's a good feeling. Thank you for sharing your journey with this issue. Obviously, you are not alone and I think, among other things, we can thank "age" for giving us the wisdom to know our worth. Kudos to you and all that you do!
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sherry Keating
7/12/2021 10:46:43 am
Dearest April,
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AuthorApril Coburn, herbalist and founder of Nettlejuice. Archives
July 2023
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